Attend the Cloud Channel Summit – Discount Code Included

written by Clare Ryan on September 22, 2011 in Under The Radar with no comments
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Our friends from THINKstrategies, the Cloud Computing Showplace and Rising Tide Media are putting together a great conference prior to our upcoming Under the Radar event in November, and we encourage everyone to attend and take advantage of their special registration discount!

The Cloud Channel Summit will take place November 7th, 2011 at the Computer History Museum in Mountain View, CA. At the Summit, senior executives from leading Cloud Computing vendors and their channel company counterparts will share industry best practices and innovative ideas for building profitable and successful partnerships in the Cloud.

The Cloud Computing concept is gaining broad-based acceptance among organizations of every size across nearly every industry. In order to build on this momentum, leading Cloud vendors must enlist a broader set of channel partners to enhance their solutions and customize their capabilities to address the unique requirements of specific geographic and vertical market segments.

However, considerable confusion and tension exists today about the channel opportunities in the Cloud Computing market due to the direct sales and support model which has been employed primarily to gain initial success. Concerns about account control, revenue sharing and long-term profitability are causing channel conflicts which must be resolved in order to continue to expand the Cloud Computing market.

The Conference Goals Are:
*Foster greater communication about the channel opportunities in the Cloud Computing market.
*Give major Cloud vendors a venue where they can demonstrate that they are channel-friendly and discuss the business benefits of their channel programs.
*Give channel companies an opportunity to learn about industry best practices and the channel programs being offered by leading Cloud vendors so they can capitalize on these new market opportunities.
*Provide an important networking opportunity for corporate executives and channel managers to interact and learn about what’s working and what’s not in the rapidly evolving Cloud marketplace.

Stephen Cho, Director, Channels and Business Development – Google Enterprise, will kick off the event with the opening keynote presentation.

Other Speakers Include:
*Eileen Boerger, President, Agilis Solutions
*Peter Chase, Founder and Executive Vice President, Business Development, Scribe Software
*Russell Hertzberg, Vice President, SaaS and ISV Solutions, SoftServe
*Daniel Saks, President and CEO, AppDirect

Other Key Topics
*Winning channel programs – what’s working and what’s not?
*How to build and leverage a cloud ecosystem?
*Understanding Cloud vendor/channel partner roles and relationships
*What are the economics of a winning Cloud partnership?
*Who owns the customer? How to build collaborative sales and support models?
*Channel/partner success stories

For more information about the agenda, click here.

Use special registration discount code “UTR 117″ when you register here to save 10%.

Hope to see you there!

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