Working in the social media industry is exciting and dynamic, and it frequently requires spending a lot of time and effort developing the ideal methods, posts, and content for the targeted audiences. By attending a marketing Conference you get the opportunity to learn from marketing top thinkers and speakers.
Marketing Conference is the best way to keep up with the upcoming trends, new technologies, and potential opportunities. By learning about fresh concepts, you can network with colleagues in the business and stay motivated all year long.
- What is a Marketing Conference?
- Top Marketing Conferences in 2022 : Live and Virtual
- How to Market Your Business While Attending an Event?
- What are types of events in marketing?
What is a Marketing Conference?
A marketing conference gives a company the chance to bring together stakeholders such as clients, partners, staff, analysts, and the media under one roof. Attending these conferences is one of the finest ways to keep up with the ever-evolving marketing industry.
In simple terms, Marketing conferences are a great place to network with colleagues, learn from thought leaders at leading organizations, and discover new tools.
We have included the top marketing conferences for 2022 in this article, which may be useful to your company.
Top Marketing Conferences in 2022 : Live and Virtual
|Name||Date & Venue||About||Why should you attend?||Register|
|Marketing Analytics Summit||June 20 – 23, 2022 / |
Las Vegas, NV
|Marketing Analytics summit is a home to more than 1500 speakers who have been sharing their marketing analytics wisdom since 2002. The conference provides an opportunity for marketing professionals to master marketing data.||You will get to attend different workshops. Data quality, utilizing artificial intelligence, and cross-cultural international marketing are some of the subjects covered in workshops. Speakers from organizations including Deloitte, Microsoft, Amazon Music, and Intuit will connect with you.||Click here to register|
|LeadsCon’s Connect to Convert||March 21 – 23, 2022 / |
Las Vegas, NV
|This is biggest performance marketing conference and expo in the world, with more than 30 presentations and over 1,000 guests. Sessions cover subjects including recruiting customers, utilizing MarTech to enhance customer experience, and determining which tech is truly affecting lead generation. Speakers from Rocket Mortgage, Lending Tree, LLC, and other companies will be present.||There is no other conference like LeadsCon, which offers two days of networking and material from the best authorities in lead generation and performance marketing. Connect with the lead generation community as performance marketers assemble in safety to discuss the direction of the sector. Executive-level presenters offer fresh tactics and original ideas.||Click here to register|
|Adobe DITAWORLD 2022||May 10 – 12, 2022 /|
|The conference will cover a wide range of subjects, including talks on the industry as well as high-level strategic approaches. The conference will demonstrate how Adobe is assisting businesses worldwide to link technical and marketing communication, as well as how clients and partners are utilizing them to develop intelligent consumer experiences.||The three day conference is packed with sessions. The world leading companies and experts will be presented at Adobe DITAWAORLD 2022 who will share their experience with you. You will leave inspired by the comprehensive program with the leading marketing and content experts.||Click here to register|
|DMO Advanced||May 17 – 19, 2022 /|
Napa valley, CA
|Over 150 guests will receive insights on the newest and most cutting-edge marketing trends at this two-track conference. More than 20 speakers, including representatives from Digital Ocean, Cox Automotive, and Vivid Seats, will speak at the conference.||At DMO Advanced, business thought leaders from around the globe present distinctive, practical workshops. Their discussions center on solving urgent problems that advance the sector. This program is for you if you want to expand your key competencies while skipping the fundamentals.||Click here to register|
|Strategic Marketing 2022||June 1 – 2, 2022 /|
San Diego, CA
|The most powerful CMOs and marketing executives in the world get together at this event to transform how businesses are viewed throughout the globe. “Redefining the Consumer-Brand Relationship: Personal, Meaningful, Purpose-Driven” is the theme for this year.||This conference will help you to examine how to develop deeper connections with specific customers with the help of more than 50 presenters, 30 workshops, and 300 senior leaders. The NFL, Intel, Sephora, General Mills, and EA are among the speakers at this event.||Click here to register|
|Conversion Conference||June 20 – 22, 2022 /|
Las Vegas, NV
|Since 2010, thousands of individuals from more than 40 nations have contributed to the advancement of the art and science of conversion rate optimization. Speakers from State Farm, Purpose Pioneers, and New Horizons Advisors will be at this event, and there will be workshops on message, and search engine optimization.||You’ll learn how to reach the correct audience, match business models with user experiences, maximize the lifetime value of client relationships. You will also get introduced to the appropriate technologies at Conversion Conference.||Click here to register|
|Commerce Next 2022: Seizing the Next Wave of Growth||June 21 – 22, 2022 /|
New York Hilton Midtown
|To discuss the future of digital e-commerce, Commerce Next gathers e-commerce trailblazers and game-changers. Over 1200 people will attend this event, and there will be over 100 speakers. The companies American Eagle, Old Navy, Patagonia, and Gopuff are represented among the speakers at this event.||The conference assist marketers in expanding their companies and advancing their careers. Join their events to network with business professionals and gain knowledge of cutting-edge e-commerce and marketing techniques.||Click here to register|
|MozCon||July 11 – 13, 2022 /|
|One-track conference from the industry leader in assisting companies improve their search ranks with cutting-edge tools and thought leadership. The conference will feature forward-thinking, tactical presentations in SEO, growth marketing, the mobile landscape, analytics, content marketing and more. Speakers from organizations including Uber and Papier will be present||Learn advanced strategies for anything from ranking higher in the current search environment to making data-driven marketing choices. Whether you work as an executive, marketer, or SEO, you’ll meet a variety of like-minded individuals at MozCon this summer.||Click here to register|
|DigiMarCon West||July 11 – 12, 2022 /|
Los Angeles, CA
|The premier digital marketing, media, and advertising conference in the western United States, DigiMarCon West, will return on July 11 and 12, 2022, at the opulent Loews Hollywood Hotel in Los Angeles, California. Join your peers in person or online for two days jam-packed with networking, the newest trends in digital marketing, and best practices.||Join DigiMarCon West 2022 to learn how to flourish as a marketer in a fast changing digital environment. You will get access to top keynote speakers, case studies, strategy sessions, networking opportunities, and more in a clean and safe setting!||Click here to register|
|Digital Summit Series||July – December, 2022 /|
15+ cities across US
|The Digital Summit series, which takes place in several places, draws more than 20,000 attendees. In-person events are coming back in 2021 and will go on through 2022. The annual output of the Digital Summit is more than 1,200 sessions, workshops, and seminars on best practices and strategies for digital marketing.||Learn cutting-Edge Digital Marketing Techniques and Strategies from the Best Professionals. Learn a new skill or go further into subjects like SEO, email, content, and strategy to advance your career.||Click here to register|
|Strategic Marketing USA||June 1 – 12, 2022 /|
Sand Diego, CA
|The world’s most powerful CMOs are coming together for this event to demonstrate innovation, establish benchmarks, and chart the direction of marketing in the future, where brands are purpose-driven, campaigns are intelligently data-backed, and innovation fuels growth.||Get a chance to create a new road map for marketing by utilizing new digital touchpoints, creating hyper-innovative campaigns, and developing deeper, more significant interactions with each individual customer.||Click here to register|
|Programmatic Pioneers Summit||TBA||Over 200 programmatic, media, marketing, digital, and advertising executives are attending this two-day conference to network and talk about the future of programmatic advertising. Leaders from American Express, Google, Dell, and Samsung will speak.||Learn how cutting-edge companies like Macy’s, American Express, Disney, Samsung, Nestle, and many more are using data optimization to deliver the most precise audience segmentation across channels by attending Programmatic Pioneers.||Click here to register|
|Confab Central||May 9 – 12, 2022 /|
|More than 600 professionals who design, create, and manage content come to Confab from all around the world. Confab “brings together those who are committed to making content useful and useable,” according to the website.||Join this conference to hear from expert leaders, beloved authors, and inspiring new voices. Also get an opportunity to upgrade your skills and level up your practices.||Click here to register|
|Content Marketing World||September 13 – 16, 2022 /|
|Over 100 workshops covering topics like strategy, narrative, ROI, demand creation, AI, etc. are available to the 4,000 guests. Industry leaders like Ann Handley and A. Lee Judge were present at the 2021 event.||In addition to networking with some of the best in the industry, you can produce epic content for marketing. Also educate yourself on market trends and business opportunities. To help you engage with other guests before, during, and after the event, networking opportunities and enjoyable activities are scheduled.||Click here to register|
|LavaCon Content Strategy Conference||October 23 – 26, 2022 /|
New Orleans, LA
|This is a conference for senior content workers, documentation managers, and content strategists who want to keep up with fast evolving client demographics and technological trends while networking with companies who can assist with content difficulties.||The 2022 LavaCon Content strategy conference is focused on how content can be created and shared across the enterprises. You can network with peers and build relationship with content professionals.||Click here to register|
|Content Marketing Conference||November 9 – 11, 2022 /|
|They understand that the world has evolved and that for certain people, online learning is preferable. For 15,000 participants, they quickly put together a digital experience in 2020 to help them make the shift. Planning, development, optimization, distribution, performance, and comedy are the six pillars of content marketing that are covered in this event.||You can learn with a 365 day ticket which includes an instant access to 250 sessions, 40 keynotes, and 8 workshop recording from CMC 2018 – 2021. If you are a startup or a global brand then you should attend CMC to learn what’s new.||Click here to register|
|Content Jam||TBA||This event, which draws over 500 participants, offers insights on content development, promotion, conversion, and analytics. Mark Schaefer, Wil Reynolds, and Britney Muller are among the speakers. Despite being postponed for 2020 and 2021, Content Jam’s website indicates that they are currently organizing an event for 2022.||Details are not available for the 2022 conference currently. In 2019 the content jam conducted a two days conference in which the participants learned the latest marketing tips and tricks.||Click here to register|
|PRNews Media Relations Conference||December 8 – 9, 2021 /|
Pentagon city, VA
|At this conference, leading companies like USA Today, NPR, Accenture, Aflac, and the D.C. Public Charter School Board will share their cutting-edge perspectives on media pitching, measurement, the impact of AI and machine learning on media relations and journalism, influencer relations, and social media marketing.||In-person discussions about how media relations methods are changing and how your team will need to adapt in this age of new media will take place December 8–9 in Pentagon City. VA. Experts who have adjusted their strategies to meet the changing landscape will be present to share their insight.||Click here to register|
|B2B Marketing Exchange||June 6 – 8, 2022 /|
|Since 2011, The B2B Marketing Exchange has fostered a thriving community of ABM specialists. Due to popular demand, the online event has returned. The methods, resources, and strategies required to engage and enliven critical accounts across channels will be evaluated here by marketers of all levels.||Join for three days of networking and education from ABM all-stars who will provide you with go-to-market success strategies, insider secrets, and case study examples.||Click here to register|
|MarketingProfs B2B Marketing Forum||April 6 – 7, 2022 /|
|The conference where decision-makers, innovators, and leaders meet to discuss the newest trends in B2B marketing and trade success tips. Topics for sessions in 2022 include account-based marketing, how to become a credible voice in the sustainability discourse, and the keys to aligning marketing and sales.||Get the opportunity to connect and share advice with other marketers just like you and also get a chance to immerse yourself in learning that will help you grow your skillset and be ready for whatever the future holds.||Click here to register|
|Retail Innovation Conference||May 10 – 11, 2022 /|
|The Retail Innovation Conference, now in its eighth year, offers executives interested in what’s new and what’s ahead in retail the best opportunity for learning and networking. View the newest creative solutions, engage in 1:1 video or chat networking, learn how leading IT companies are shaping the future of retail, and more.||Join to convert fresh concepts into actionable takeaways and execution strategies. Explore a brand-new sort of expo floor that encourages interaction, enables you to get up up and personal with cutting-edge retail and technology concepts, and, of course, allows you to have a little fun.||Click here to register|
|Affiliate Summit East||May 24 – 25, 2022 /|
New York, NY
|Join 3,000 of the top ecommerce business owners, affiliates, media buyers, networks, and tech vendors on May 24 and 25, 2022, at the first performance marketing conference that brings forward-thinking business leaders together.||Attending ASE22 is a MUST if you’re an affiliate or media buyer trying to expand your business through alliances. You will interact with online business owners, traffic providers, and networks from every imaginable industry worldwide.||Click here to register|
|CX North America||June 7 – 9, 2022 /|
Virtual and Nashville, TN
|At the conference important strategic options to support your organization’s expansion will be thoroughly examined by Forrester analysts and CX industry professionals. Their team of Forrester analysts, subject matter experts, and top practitioners is of the highest quality.||The conference will discuss the most recent frameworks and research, provide you with practical advice via instructive breakout sessions, highlight industry best practices through case studies, foster deep peer connections, and motivate you with bold ideas during keynote addresses.||Click here to register|
|Inbound 2022||September 6 – 9, 2022 /|
|HubSpot hosts INBOUND, an annual conference that brings together thought leaders from over 161 countries in the fields of marketing, sales, customer success, and revenue operations. They bring together speakers who are passionate about creating a better future that is also kinder and more inclusive, in addition to increasing the bottom line.||You can build your future over three exciting days in Boston and online by connecting with dozens of influential speakers, learning new views from thousands of business executives.||Click here to register|
|Brand ManageCamp||May 18 – 20, 2022 /|
|Attendees learn about strategy, trends, storytelling, optimization, advertising, content, insights, and more. The speakers include top-selling business authors, eminent authorities, or up-and-coming rebels who are pushing the envelope in their particular fields of expertise.||To make sure you get the most out of every virtual event, they are using this chance to revamp how material is presented. All the speakers are pushing the envelope in their specialized fields, and they are passionate about imparting their expertise in an engaging, inspirational, and entertaining manner.||Click here to register|
|Mirren Live New York||May 17 – 18, 2022 /|
Virtual and Kansas city, MO
|One of the biggest conventions in the agency industry, according to Mirren Live, Every year, it draws 400 senior decision-makers who attend the 60+ speakers in 35+ sessions over 2 jam-packed days. Management team heads and CEOs from all around the country attend the conference with the goal of “growing with soul” and creating a quicker, wiser, healthier agency.||They are concentrating on brand-new sessions in May to assist you in innovating, retooling, and upskilling your agency. This is a unique chance to interact and work together with the top agencies in the industry. Management teams, pitch teams, senior account leads, and HR are the target audiences for this.||Click here to register|
|FinCon 2022||September 7 – 10, 2022 /|
|Join a vibrant community of companies and content producers who specialize in personal finance to network, cooperate, and share knowledge. The FinCon22 conference is much more than that. It is an opportunity for you to network and develop your brand, platform, and company.||FinCon will support you in improving your content, expanding your audience, and making money off of it. You’ll gain practical advice and find fresh resources. There are many possibilities to conduct business at FinCon. Brands willing to collaborate with creators in a number of ways can be found on FinCon Central.||Click here to register|
|Digital Sales & Marketing World||TBA||This conference, formerly known as IMPACT Live, is an immersive occasion for marketers, salespeople, and business executives wanting to significantly increase revenue for their organizations. Marketers from all different kinds of businesses, including B2B, B2C, and agencies, are invited to this event.||You can learn how in this online video experience presented by professionals who are killing their goals using video. By the conclusion, you’ll understand exactly how to use video as your next major source of income, which is simpler than you may imagine.||Click here to register|
Social Media and Technology Conferences
|Name||Date & Venue||About||Why should you attend?||Register|
|Social Media Strategies Summit||June 7 – 10, 2022 /|
|At the event, leading firms share their finest social media marketing strategies. 2020 included speakers from organizations including CERN and Vitamix. At this online conference in July, executives from AT&T, Nasdaq will participate. Former speakers Will come from GE Healthcare, Ben & Jerry’s, and Intel.||With the help of peer-to-peer learning, debates, and real-world feedback, evaluate and audit your present social media projects. As brand practitioners guide you through successful case studies step-by-step, your strategy framework will be revitalized. Take three days of social media marketing courses to build up your toolkit of resources, contacts, and tools.||Click here to register|
|Social Media Marketing World||March 14 – 16, 2022 /|
San Diego, CA
|SMMW is the largest social media marketing conference in the industry, boasting almost 7,000 attendees. With more than 1.5 million monthly visitors, the sponsor is regarded as the top business social media magazine in the globe.||This conference is the perfect place if you’re an expert marketer looking to advance your social media marketing abilities. You’ll leave with practical business-building concepts that you can use right now for your company or clientele.||Click here to register|
|VidCon||June 22 – 25, 2022 /|
Anaheim Convention Center
|The most innovative platform developers, top digital creators, and their fans come together at VidCon. This event is a fantastic opportunity for people who enjoy creating video content to meet and work with other professionals in the field.||The future of online video content is being produced, watched, promoted, and created by literally millions of individuals. The best location to experience the beauty and wonder of the internet in person is at VidCon. Creators, fans, and brands are all present in the same location.||Click here to register|
|Social Media Week||May 9 – 11, 2022 /|
|This year, SMWNYC will host a virtual conference that will act as the main gathering place for the whole social media marketing business. Hear from speakers representing Facebook, Vice, Google, LEGO, and Snapchat. Gain access to 150 programs with more than 300 speakers and significant online networking.||Join the Social Media Week as they bring their coast-to-coast network of visionary leaders, social media practitioners, and platforms together to receive practical insights into how companies are managing new social opportunities and what lies ahead for the sector.||Click here to register|
|ContentTECH Summit||March 22 – 23, 2022 /|
San Diego, CA
|The sole purpose of the Content Marketing Institute (CMI) is to promote the field of content marketing through online instruction, live events, and virtual conferences. This conference, which was formerly known as the Intelligent Content Conference, has been updated to teach senior marketing executives how to use technology to streamline operations and better carry out their content strategy.||You’ll discover the most useful tech tools and tactics for your content program at Content TECH Summit, along with tips on how to make the most of them. They develop and curate content experiences that show marketers and content producers from large corporations, start-ups, and agencies how to draw in and keep customers through engrossing multichannel storytelling.||Click here to register|
|MAICON||August 3 – 5, 2022 /|
|All levels of marketers can benefit from MAICON’s assistance in understanding AI, educating their teams, gaining executive support, and creating a short-term plan for successfully growing AI. Programming at MAICON is intended for non-technical audiences. To understand and use what you learn, you don’t need any prior knowledge in programming, data science, or analytics.||The use of AI in marketing is a growing trend, but many experts are still having trouble putting it into practice. This event is intended for marketers at the manager level and above and is geared toward non-technical audiences. In other words, if you need to learn about AI, you should attend this conference.||Click here to register|
|MarTech||March 29 – 30 and September 28 – 29, 2022 /|
|MarTech draws forward-thinking, senior-level marketers who are driven to use marketing technology to drive business transformation, and it connects them with cutting-edge technology firms that provide cutting-edge tools, apps, approaches, strategies, and solutions.||You’ll gain access to presentations that offer practical strategies for tackling perplexing marketing problems. You’ll interact with senior-level marketers who, like you, are changing how their companies use martech to generate revenue. You’ll also find time-saving ideas that pay off.||Click here to register|
How to Market Your Business While Attending an Event?
The most effective approach to forming a business partnership with someone is to do it in person. There is no better way to make a lot of physical contact than by attending conferences and industry speeches. Marketing is all about connections.
Here are some quick tricks to help you with this so you can promote your company at conferences more effectively and build relationships that will last and lead to beneficial outcomes.
Know Your Customers
Any event can be successful, at least for your business, but first, we need to do some research and consider things like who will be the important attendees at the conference and how to get in touch with them beforehand.
It’s important to let people know what your plans are, such as how you intend to approach them during the conference; doing so usually increases your chances of getting a few minutes of their time.
When it comes to increasing your chances of meeting new people, certain conferences will gladly give you a list of attendees.
What are your overall conference goals? What do you want to advertise, and how will you do it? The only way to fail is to enter a crowded room of people blindly with the goal of attracting new clients. Practice telling your narrative and persuading people that your company may somehow benefit theirs before meeting any possible new clients.
Check all of your resources again
What could be more awkward than handing out business cards to new prospective clients only to discover that the email address is incorrectly put on the card? This holds true for all aspects of your conference experience, including your actual product, the website you run, and your contact information.
Little things like this can completely ruin and ruin your conference experience. Verify that everything is in place and compliant with the system you are currently utilizing to run your business.
Selecting right event
There is a wide range of conferences, and the ones that last for a few days at a time are often the ones where we will draw the most attendees and attention to our company. You have more time to interact, communicate, and explore ideas with your peers.
Making a Plan
As previously mentioned, get in touch with the individuals you intend to address at the conference in advance and extend an invitation for a cup of coffee at a well-known café in the area.
Start your travel to the conference before you arrive because it will increase the excitement and help you get to know the other person much better, which might be very advantageous to you.
Make a Website for the Event
It’s fine to have a landing page on your own website to promote your event, but having a whole website just for it is preferable. As a result, attendees (and potential attendees) will have the chance to explore and get all of their questions answered, and you will have the chance to design a space that is inspiring and will genuinely excite people about your event.
What are types of events in marketing?
Events for online marketing don’t have to be all-inclusive. The power of the digital world can be used to transform, if not improve, a range of traditional marketing events. Depending on the objectives of an events marketing plan, each one draws a somewhat different guest list and offers unique benefits. Below is the list of different types of events in marketing :
Online Events: A web-based interface is used in online events to connect presenters and attendees. Livestreaming, virtual, and webinar events are a few examples of common online events. A geographically distributed audience can be easily reached through online events, which are frequently less expensive than in-person events.
Offline Events: Offline events take place in person and need physical attendance. Offline events enable face-to-face relationship building even though they frequently need greater investment than virtual ones. Never undervalue the effect a handshake or face-to-face encounter can have on a potential client or consumer.
Webinars: Web-delivered presentations, panel discussions, or seminars are the focus of webinars. They occur in real-time or on-demand. Real-time webinars allow for participant involvement, giving the chance to learn about and discuss a subject through the use of web-based conferencing tools.
Real-time webinars can be participatory on a variety of levels and frequently let participants ask questions of the presenters directly.
Conferences: Conferences are frequently brand-specific marketing events that bring people together to share information, like a user summit. These occasions are frequently rather large and are hosted by businesses for educational or training objectives.
Seminars: Smaller gatherings, road shows, and field events are typically referred to as seminars. Some seminars are organized similarly to a lecture in a classroom, where a subject matter expert presents knowledge to the audience in a formal setting.
Others are modeled after road shows when marketers spread the word about their business to clients, partners, and members of the public.
The year 2022 is filled with many great marketing conferences. Attending one or more of these conferences is a wise decision if you are serious about developing both your professional skills and your business. You’ll gain expertise in social media, brand, and content creation, as well as establish lasting relationships with other businesses operating in your industry.
If you go to even one of these, you’ll discover that it’s an experience you won’t often get elsewhere.
We hope you found our article about the best marketing conferences in 2022 informative. Please leave a comment below if you have any questions.